60 Days and Counting: Miss EmpowHer Turns 2-Months Old

Hi, EmpowHer Babes! As we march through August and prepare ourselves for the next phase of our lives (a new year at school, navigating through post-graduate life, etc.), Miss EmpowHer just turned 2-month old!

Since launching on June 5, we’ve received tremendous love and support from our EmpowHer Babes. The Miss EmpowHer community is uplifting, engaging, and dynamic. On Instagram, our followers increase every day. Moreover, there are countless mentions, tags, and reposts between Miss EmpowHer and you all.

None of the success and victory we enjoy today would exist without the team behind it. Beginning in May, Team Miss EmpowHer has been working hard to prepare for launching the business remotely with guidance and consultation from our Founder, Caitlyn Kumi. The Team consists of interns of diverse backgrounds, mostly women at Carolina, who desire to share their expertise in a variety of sectors, including Web Design and Digital Marketing, Social Media, Graphic Design, Public Relations, and so on. You can read the story of every intern here.

Although Miss EmpowHer launched during a time filled with uncertainty and disruption, we were fortunate enough to have support from other UNC-affiliated organizations to help us share our story with more individuals. Launch Chapel Hill, an award-winning start-up accelerator and co-working space, wrote a feature story on how Caitlyn started Miss EmpowHer. The UNC Kenan-Flagler Entrepreneurship Center also featured Caitlyn as one of their Tar Heel Entrepreneurs on Instagram. Furthermore, Coulture Magazine, Carolina’s largest Fashion and Lifestyle Magazine, listed us as 1 of the 6 brands to shop for supporting #BlackLivesMatter in the Triangle. We truly are grateful for the support we received from these organizations of the Tar Heel Community!

The 2-month mark is only a beginning for us. We’ll continue the journey and come up with newly developed products, whilst sticking with our purpose to empower women and build a community to uplift underrepresented groups. As we go back to school, we’re looking to welcome more people to join Team Miss EmpowHer for the Fall semester. You can apply here


- Jerry Yan